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Digital Marketing Bootcamp

  • Digital Marketing Fundamentals

    Marketing v/s Sales - What is Digital Marketing - Content Marketing - Marketing Mix and 4 Ps - Inbound vs Outbound Marketing - Understanding Traffic - Understanding Leads - Strategic Flow for Marketing Activities
  • Website Planning and Structure

    Core Objective of Website and Flow - Strategic Design of Home Page - SEO Overview - Call to Action (Real Engagement Happens) - Strategic Design of Pricing Page - Website Auditing
  • Search Engine Optimization

    Understanding SEO - Meta Tags and Meta Description - Back Link Strategies - Optimizing Site Structure - On-Page SEO - Local SEO - eCommerce SEO - Using the Webmaster Tool - SEO Keyword Planning - Website Content Optimization - Internal and External Links - Keywords in Blog and Articles - Off-Page SEO - Mobile SEO - Optimizing with Google Algorithms - Measuring SEO Effectiveness
  • Google Adwords

    Understanding Adwords - Creating Ad Campaigns - Creating Text Ads - PPC Cost Formula - Ad Page Rank - Adwords User Interface - PPC, CPM, CPA - Conversion Tracking Code - Creating Animated Ads - Remarketing Strategies - Remarketing Tracking Code - Designing Remarketing Images - Google Ad Types - Pricing Models - Creating Ad Groups - Bidding Strategy for CPC - Keywords Control - Remarketing Rules - Bidding Strategy on Location/Schedule/Devices - Designing Image Ads - Youtube Video Promotion - Keyword Planning - Linking Google Analytics - Shared Budget
  • Facebook Marketing Fundamentals

    Profiles and Pages - Creating Facebook Pages - Facebook Page Custom URL - Featured Video - Scheduling Posts - Reply and Message - Competitor’s Facebook Page - Business Categories - Page Info and Settings - Invite Page Likes - Pin Post and Highlights - Facebook Events - Facebook Insights Reports - Ban User on Facebook Page - Connect with Twitter
  • Facebook Ad Campaigns

    Organic v/s Paid - Designing Creative Image - Setting Up Facebook Ad Account - Create Ad Budgeting - Content and CTA - Create Ad Creative - Similar Ads and Audiences - Remarketing Website Visitors - Custom Audience Saved Group - Ad Reports and Ad Insights - Defining Ad Objective - Ad Components - Facebook Ad Structure - Create Ad Targeting - Page Promotion - Boosting Page Posts - Video Promotion - Tracking Pixels Code - Custom Audiences Look A like - Managing and Editing Ads - Billing and Account
  • Google Analytics and Webmaster Tool

    Web Analytics - Measurement Metric - Analytics Reporting - Audience Segmentation -Remarketing Audiences - Developing Intelligence Report - Setting up Tool for SEO -Integrating Webmaster Tool - Search Traffic and Links - Managing Crawl Errors - Integrating with Website - Accounts and Profiles - Sorting, Filter and Time Chart - Traffic and Behaviour Reports - Goals and Conversion Reports - Google Webmaster Tool - Adding and Managing Assets - Site Map and Site Links - Google Indexing - Managing Security Issues
  • YouTube Marketing

    Video Flow - Google Pages for YouTube Channel - Webmaster Tool - Custom Channel URL - Featured Contents on Channel - Uploading Videos - Channel Navigation - Redirect Traffic to Website - Live Broadcasting - Managing Comments - Monetization with Adsense - Channel Analytics - Branding Watermark - Verify Channel - Associated Website Linking - Channel ART/Links/Keywords - Channel Main Trailer - Uploading Defaults - CTA Annotation - Managing Messages - Post Upload Enhancements - Managing Playlists - CTA – Cards for Mobile - Paid Youtube Channel - Real Time Analytics
  • Integration with Website

    LinkedIn, Twitter and Pinterest - Creating LinkedIn Account - Designing Profile and Summary - Advance Searching - Creating a LinkedIn Company Page - Creating Showcase Pages -Running Paid Campaigns - LinkedIn Groups - Updating Contact Information and Links - Managing Connections - Endorsements Publishing and Receiving - Updating Products and Services - Engaging with Updates - Recruitment through LinkedIn - LinkedIn Mobile App
  • Email Marketing

    Email broadcasts - Drip email campaigns - Writing compelling email copy and subject lines that increase open rates - Email marketing metrics - Email marketing Automation
  • Other Marketing Channels

    Podcast Marketing - SMS Marketing - Affiliate marketing - Referral marketing - Online reputation management, etc
  • Branding & PR

    Brand Presence - Guiding your brand - Public Relations Fundamental - Introduction to Press Release - Why do we do & How to write Press Release - Social Media and PR Checklist - Press Release example


8 months ago
Very much appreciate the effort of iDoneSEO in conducting quality session by expert trainers. Last week, i attended two days workshop on Google adword and Email automation by Rakesh Reddy. I highly recommend this course to founders, because i learned a very lean and cheap way of integrating CRM for B2B sales process as a bonus in this course. Nevertheless, overall course content and trainer expertise was outstanding.
- md. i
11 months ago
Attended the idoneseo 7th annual digital marketing summit. Great speakers, lots of learning, interaction and networking. Got to hear from industry experts.
- Satish J
6 months ago
nice experience and nice response by the organiser
- Adithya C

About us

iDoneSEO is a peer to peer community of Digital Marketing Professionals and enthusiasts for knowledge and opportunity sharing.

We host educate for entrepreneurs and digital geeks who are looking forward to explore opportunities, know trends and network with people in the digital marketing space.

We encourage like-minded people to interact and learn more about their industries and best practices through discussions. In addition to that we organise Summits, Workshops. where industries and people explore trends and technologies.

Everyone can learn and earn through events, workshops. Knowledge sharing and networking is key aspects @ events.

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  • 099850 32005


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V.V.Nagar, Borabanda
Hyderabad, Telangana 500018

Opening Hours

Mon:9:00 am – 5:00 pm
Tue:9:00 am – 5:00 pm
Wed:9:00 am – 5:00 pm
Thu:9:00 am – 5:00 pm
Fri:9:00 am – 5:00 pm
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